I Love Shoes

identity

People love shoes, many shoes. They like buy new models, collect them, care about it. If there is a lot of shoes you need a place where you can keep all of them. The best decision is shoe shelf, which includes many sections for any items. This symbol was used for logo of I LOVE SHOES store. White, yellow and brown color palette creates feeling of comfort and easiness with a little touch of luxury.

I Love Shoes

I Love Shoes I Love Shoes

I Love ShoesI Love Shoes

LOGOTYPE

Like the shelves can be different and the logo has some variations. It has a mathematical proportions and that’s why it’s easy transformable.

I Love Shoes

I Love ShoesI Love Shoes

BUSINESS CARDS

White personal business cards (600 g/m2) were embossed over the silk printed text to create imitation of the shoe shelf sections. For corporate cards we used chocolate and mustard Murillo Paper (260 gsm).

I Love Shoes

I Love ShoesI Love ShoesI Love Shoes

CARDHOLDER

For corporate cards there were made holders in the shape of shoes. They would be used in store cash zone.

I Love Shoes

I Love ShoesI Love ShoesI Love Shoes

I Love Shoes I Love Shoes